This is a brilliant new media idea for streetwise brands. Street Advertising Services is a new London company that produces graffiti-style guerrilla ads without pissing off local councils.
What they do is turn your design into a stencil, then use those high-pressure cleaning sprays you see guys using to clean the pavements to reproduce your design [...]
Motorola has commissioned Michel Gondry to create a film based on the features of the RAZR2 phone, which you can watch here…. The website is absolutely awesome- lovely navigation and pre-loaders, with beautifully crafted holding windows for the content.
And it runs super quickly. Enjoy!
Next time you feel like escaping a brief for a breather, visit Zoomquilt II and be transported to a fantastical, never-ending seamless Salvador Dali / Hieronymus Bosch-esque world…..mwa-ha-ha!
There’s a rather good interactive game on the Dove website, which challenges you to identify which images of women have been digitally retouched. It’s part of the Dove Self-Esteem Fund work aimed at young girls, whom they claim are being damaged by unrealistic images of models.
Dove has also released a new viral movie, following on [...]
If you went to see Ratatouille on Saturday night at a Cineworld cinema, you might have been part of the first ever mass-participation driving game. Organised by Volvo (brand message: ‘Life is better lived together’) to promote their new all-wheel-drive model, the game got cinema audiences waving their arms to steer an on-screen Volvo. A [...]
As if our new recruit, Diana, didn’t sufficiently challenge my preconceptions of New Zealand, BBC4’s new series, “Flight of the Conchords” certainly does. Who’d have thought Kiwi’s were funny? (Lord of the Rings has alot to answer for). Billed as New Zealand’s fourth most popular digi-folk paradists, the comedy duo of Bret McKenzie and [...]
“Blyk has built a service around what young people want and need – free communication, ease of use and relevant messages from brands.” This translates as 43 minutes and 217 texts per month, absolutely free – as long as you’re aged 16-24 and don’t mind putting up with a steady stream of marketing comms to [...]
Thinking about kicking that filthy habit but need some motivation? Visit the Quit Doing It labs: a futuristic sci-fi lab targeted at 18 to 24 year olds that shares the tips, motivation and support you’ll need. Take a tour with the ONS ( Orbital Navigational System ) also know as ‘Lizzy’ - visit the research [...]
Dogs doing judo?! Well not that much judo really. More like a soap, with errr… dogs in judo outfits. Next time you’re having a cuppa grab some earphones and enjoy the antics of Rexley and Roy…..good laugh and nicely executed.
The need to be sustainable and environmentally friendly is a growing issue for brands – which means it’s bound to end up on our desks pretty often too. The Guardian recently did a useful round-up of corporate efforts to be Green, and gave its opinion on whether or not their endeavours were likely to do [...]
