Author Archives: Martin

Accidental Art

I’m sure we all pay attention to posters on the underground on our way to and from the office, critiquing them while waiting for the train – mostly nasty but every now and again there’s one we all wish we had done… But have any of you ever noticed how aesthetically pleasing they can be [...]

Clark Little in action

Following my post below featuring some of the amazing photographs of this fearless Hawaiian surfer, here’s how he does it….
 

Inside the green room…

 
Ever been for a dip in the ocean and got caught on the inside of a huge shorebreak dumper? Ever kept your eyes open? Didn’t think so…Waimea Bay shorebreak surfing pioneer Clark Little has, along with a hi-end camera in hand – right inside the tube at the point of no return. The results are [...]

Wacko Jacko

 
Anyone who’s searched on Google today will know it’s Jackson Pollock’s birthday. To celebrate in true Pollock style, go to jacksonpollock.org and have a go at this neat little flash app….nice!

This is NOW

Love your facts and figures…? Welcome to stat heaven…. Check out the new website for Sprint’s mobile broadband service, Now Network. (by US ad agency Goodby, Silverstein & Partners)
Keep up to date on what’s going on in the world right now – (well a lot of it’s US based) but still very interesting. Up to [...]

Engage.com : captivating online creative

For those of you who missed it and all those who would like to explore the sites featured in my presentation today, I am going to provide a topline summary of what was covered and links to all the great websites featured. I’ve added a few we sadly didn’t have time to present too…
Online is growing [...]

Very smart set

The ladies won’t find the clothes terribly inspiring, but the art direction certainly is. Created entirely in stop-motion animation, Smart Set allows you to twist and turn cubes tops ‘n tails style to view the different clothes. Your selected outfit transports our model to a miniature universe where fun scenario’s are played out, allowing you [...]

Take it to the next level

I went to watch Indiana Jones the other day, and although I thoroughly enjoyed the movie (and constantly whistled the theme tune for the next 2 weeks), what really stood out for me and gave me goosebumps was the pre-movie Nike ad for the UEFA 2008 European Championship.
The commercial is directed by [...]

Wise Wordles….

What is this life if, full of care,
We have no time to stand and stare.
No time to stand beneath the boughs
And stare as long as sheep or cows.
No time to see, when woods we pass,
Where squirrels hide their nuts in grass.
No time to see, in broad daylight,
Streams full of stars, like skies at night.
No time [...]

Eyeball trickery

HP have come up with a brilliant ambient idea for an outdoor campaign for their photo paper. The proposition is that it guarantees true-to-life image quality. Standees were placed in strategic locations which give the impression that someone has walked through a gigantic piece of paper. Brilliant! Creative by Publicis, Malaysia. Article found at [...]

Where did you have lunch today?

Next time you’re at your desk eating your grub and wish you were somewhere else with a better view, why not visit Nigel Harniman’s portfolio website. He’s an automotive specialist photographer, but also has some awesome desolate landscape shots that will transport you elsewhere, albeit for just a few minutes. Bon apetite!

Fash1on

” Fashion fits in whenever a certain lifestyle is being celebrated, and that is apparent everywhere in Formula One…like fashion, F1 is all about evolution and reinvention, every year bringing new trends and developments.” Michel Comte, the renowned photographer (who we recently commissioned to shoot Michael Schumacher for our Bacardi global corporate responsibility campaign [...]

retro or trendy?

Depends when you were born I guess, although I’d have to say a mixture of both!
Really lovely art direction from Brazil agency Talent for Rainha Shoes.
Found this at Adhunt.

fancy a job at the Happiness Factory?

Ever wonder what really goes on in a vending machine? You’ve all seen the ad, now visit the website, and enter a truly magical and highly imaginative world. And they are looking for new employees…..let Karen the Majorette (Director of Creature Management) take you on an introductory factory tour. Fill out the job application form, [...]

D.A.N.C.E.

Check out this music vid by French band Justice…great typography, wicked graphics and cleverly animated interaction.
Wouldn’t mind a few of the t-shirts myself. Cool idea, nicely executed…..enjoy!

Editing images made easy

Good news fellow bloggers…there’s a really easy to use website called picnik, which allows you to crop and resize images.
All images uploaded to our blog need to be saved at a pixel width of 490 pixels – the height can vary depending on the format of the image. Picnik has all the tools you need [...]

Calling Gondry

Motorola has commissioned Michel Gondry to create a film based on the features of the RAZR2 phone, which you can watch here…. The website is absolutely awesome- lovely navigation and pre-loaders, with beautifully crafted holding windows for the content.
And it runs super quickly. Enjoy!

Escape reality…..

Next time you feel like escaping a brief for a breather, visit Zoomquilt II and be transported to a fantastical, never-ending seamless Salvador Dali / Hieronymus Bosch-esque world…..mwa-ha-ha!

Cab wag

Neat little idea by Saatchi’s for Iams dog food…

Are you a quitter?

Thinking about kicking that filthy habit but need some motivation? Visit the Quit Doing It labs: a futuristic sci-fi lab targeted at 18 to 24 year olds that shares the tips, motivation and support you’ll need. Take a tour with the ONS ( Orbital Navigational System ) also know as ‘Lizzy’ -  visit the research [...]